Brands News - Page 8
Wagh Bakri rides on election fever with its own tea party
Wagh Bakri Tea Group has released its latest TV campaign by cashing in on election fever.
Prism Cement appoints Soho Square as brand custodian
After having bagged Baja Electricals' media duties recently, the agency has now been appointed as brand custodian by Prism Cement Limited.
Oh dear God No! Amul's 'Kool' TVC mauls the brand
All involved: client, copy-writer, art director, creative director, planner, the entire agency should never ever be allowed to come near a brand again.
Carat's Doosra wins Indian Navy's creative mandate
The agency won the account after a multi-agency pitch process initiated by the Indian Navy.
Kyoorius launches 4th edition of biennial Design Showcase
The fourth edition of the biennial hard back also goes digital
Mars's iconic Galaxy tablet chocolate hits India
Indulges Indian consumers with a rich, smooth chocolate experience, appoints Arjun Rampal as the face of the brand
D&AD invites entries for New Blood Awards 2014
Al Gore sets 'live brief' in collaboration with WPP to support Global Legacy campaign. Sixteen briefs from global brands including: Nokia, ASOS, BBC, XL Recordings and Unilever
SCA partners with Carat India for media services
Carat Media Services has bagged the media duties of SCA, a Sweden-based hygiene and forest products company, in India.
Book review: 'The Everything Store' cements Jeff Bezos in history
The book reveals the compelling character that Bezos is. Furiously fanatical.
How the new Tanishq ad has dominated social media
It wasn't just a talking point on traditional media but found its way to the top on social too.
