Grey elevates Vishnu Srivatsav, Goral Ajmera to senior creative heads

Grey's national creative directors, Malvika Mehra and Amit Akali today announced the promotion of Vishnu Srivatsav and Goral Ajmera to senior executive creative directors. Together, Ajmera and Srivatsav will be heading the creative team in Grey Mumbai and report to them directly.

[caption id="attachment_1133201" align="alignleft" width="380"] Ajmera's 14 year career has spanned agencies like Enterprise, Leo Burnett, O&M and JWT, before joining Grey over 3 years ago.[/caption]

Malvika Mehra said, "It always feels great to be able to promote talent from within. And both Vishnu and Goral are as 'homegrown' as you can get. Vishnu's been with Grey for over 10 years, while Goral was probably one of the first people we hired when we joined Grey. Their relentless pursuit to do better work, their hunger to shoulder responsibility, their 'can do' attitude and their immense talent made them an obvious choice for the job."

[caption id="attachment_1133207" align="alignleft" width="380"] Srivatsav has headed Grey Chennai, Bangalore and Delhi. He has more than 13 years of work experience.[/caption]

Srivatsav has headed Grey Chennai, Bangalore and Delhi. He has more than 13 years of work experience. Prior to joining Grey, he worked forRK Swamy BBDO and FCB Ulka.

Ajmera's 14 year career has spanned agencies like Enterprise, Leo Burnett, O&M and JWT, before joining Grey, over 3 years ago.

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"We'reexcited about this new and exciting phase in our career. The aim is to embrace new age thinking, create work that people remember and most importantly, have fun," said Ajmera.

"We're kicked about this new mandate. And we're keen to get the momentum gained from the last year and use it to create more good work," Srivatsav added.

[caption id="attachment_1133211" align="alignleft" width="380"] Amit Akali, National Creative Director and EVP, Grey India[/caption]

Amit Akali said, "Goral and Vishnu have their task cut out. Last year was a good year for Grey Mumbai, with the office accounting for a lot of our awards; The Goa Fest Grand Prix for Killer and our 3 metal haul at Cannes. Businesswise too it's been great; we won Times Pro and Tea Board, amongst others. Now, all they need to do is better it. No pressure!"