Indian food is now officially vegan in the US

Houston: A frozen Indian cuisine producer has been awarded the vegetarian and vegan food certification by the US' prestigious American Vegetarian Association. The award represents an acknowledgment of the growing demand for Indian food, especially vegetarian Indian food.

The growth of the Indian vegetarian food industry in the US and other countries represents a booming market, that is likely to grow further as being vegetarian is now seen as a healthier, alternative food choice.

"As consumers become more and more health conscious, it's our responsibility to offer a diverse range of restaurant quality Indian cuisine that is 100 per cent safe for vegetarians and vegans, and for those with allergies," said Mike Ryan, VP Marketing, Deep Foods.

"For that reason, Deep Foods is proud to manufacture products that are AVA vegetarian and vegan certified."

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The AVA-certified logo will be clearly displayed on a total of 35 Deep Foods products, denoting either vegetarian or vegan certification.

The product line of the company offers 19 vegetarian and 16 vegan options, that tantalises the taste buds of Indian food lovers by using authentic recipes, that include snacks, frozen food, ice creams.

Deep Foods is a second-generation family owned and operated company. Since 1977, the company has been producing restaurant quality, all natural frozen Indian food.

The AVA aims to provide a widely recognised certification program that will enable vegetarian-minded people to make accurate food choices, being certain they can be confident in their selection and that of the manufacturer's claims.

PTI