Steve Jobs wanted a television without complicated remotes
Rumours about Apple planning a television set for a few months have been doing rounds and even in Walter Issacson’s ...


An Apple television without remotes? (Image mock-up)
Walter Issacson says that he did not go into the details about this product in the book, because it was implicitly Apple’s creations and it’s not fair to the company to reveal these details. However, he went on to state that Steve Jobs did speak about the television and told him that he’d ‘licked it.’ He goes on to say that Jobs once said, “There’s no reason you should have all these complicated remote controls.”
It is expected that the Apple television would be based on Apple’s iCloud service and be Siri-enabled. Thus fitting completely with Jobs’ description of removing the need for remote controls as Siri is a voice- based service. The report goes on to state that besides televisions, Jobs was also working on photography and textbooks as his next area of focus.

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