Earth Hour 2017: Power distribution company BSES urges citizens to support Earth Hour

Earth Hour, a worldwide movement organised by WWF (World Wide Fund for Nature) urges people to turn off all electrical devices for an hour once a year. These 60 minutes are dedicated to demonstrate the continued commitment against pollution, conserve electricity and to fight climate change. The movement was started in 2007 in Sydney and has captured the public imagination with the event simultaneously being celebrated at multiple places across the world. This year, it will be held on 25 March 2017 between 8:30 PM to 9:30 PM.Gearing up to celebrate Earth Hour, the city's largest discom, BSES, has urged citizens to switch off electrical appliances for an hour on March 25. The period between 8.30 PM and 9.30 PM will see millions across the world switch off appliances as part of the campaign spearheaded by the World Wildlife Fund (WWF) to highlight climate change.Last year, power consumption had come down by 230 MW in Delhi during the brief window. The city's average daily power consumption comes to around 5,000 MW during the summer months. "BSES appeals to its customers to unequivocally support the event and voluntarily switch off their non-essential electricity on the March 25 for an hour starting 8.30 PM," the power distribution company said in a statement.With inputs from Press Trust of India.