Microsoft Unveils Dynamics ERP Retail Offering

Microsoft has introduced Microsoft Dynamics AX for Retail, a new end-to-end offering designed for midsize specialty retailers. Building on Microsoft's Dynamic Business vision and commitment to investment in key industries, the new solution offers retailers a deep level of integration across point-of-sale, store management, supply chain, merchandising and financials to address business productivity while enhancing customer service in a single solution. Microsoft Dynamics AX for Retail consists of recently acquired technology and the enterprise resource planning capabilities of Microsoft Dynamics AX.

Through close interoperability, Microsoft Dynamics AX for Retail provides a familiar experience for driving efficiencies across additional Microsoft products including Windows 7, Microsoft Office, Microsoft SharePoint Server and Microsoft SQL Server. This enables retailers to gain insight into customer behaviour and apply it to optimise the entire chain of operations from sales to supply.

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Microsoft Dynamics AX for Retail also supports the currently available Payment Service, which enables customers to process payment transactions with leading payment processing service providers, including First Data Merchant Services, from the Microsoft Dynamics ERP interface across multiple channels, including e-commerce, point-of-sale and call center transactions.

Microsoft Dynamics AX for Retail is expected to first be available in 16 countries, including the US, in the summer of 2010 with additional countries to follow.