Infosys BPO Launches Enhanced Sales Outsourcing Services

Infosys BPO, the business process outsourcing subsidiary of Infosys Technologies, has launched an enhanced offering in the areas of sales support and fulfillment operations. The service offering is unique in its ability to impact not just general and administrative costs as most BPO service offerings do, but also cost of goods sold, thereby building the inherent competitive position of an organisation. Importantly, the sales support service favorably impacts the organisation's revenue by influencing key metrics such as revenue assurance and revenue recognition.

The sales support suite of services will reduce the amount of time spent by sales organisations in non-value adding administrative tasks, thereby freeing up time and enhancing productivity. The suite of services includes lead qualification, customer profiling, quoting, pricing, service revenue assurance and channel partner support.

Explaining the rationale behind the enhancement in the sales and fulfillment service offering, Rajiv Raghunandan, Practice Head- Sales and Fulfillment, Infosys BPO, said, "Despite the economic recovery that we are seeing across industries today, the downturn over the past year has forced businesses to evaluate every aspect of their portfolio and the associated operating model. This evaluation has not just been about cost reduction, but about innovatively leveraging outsourcing to protect revenue, grow revenue and positively influence the cost of revenue. We believe that this context makes our sales and fulfillment offering relevant and meaningful to a diverse set of stakeholders in a global business across sales, marketing, supply chain, logistics and customer services."

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The fulfillment operations suite of services is designed to optimise and drive efficiency in the supply chain operations of an organisation. The portfolio includes multi-industry services including order management, demand planning, replenishment planning, inventory management, forward and reverse logistics support.