Airtel launches an entertainment store where everything costs a rupee

Bharti Airtel today said it has launched 'Re 1 entertainment store' which will allow users to download services such as music, games, videos and photos for one rupee.

FP Archives|Dec 20, 2014, 22:45:47 IST

New Delhi:Bharti Airtel today said it haslaunched 'Re 1 entertainment store' which will allow users to download services such as music, games, videos and photos forone rupee.

"Virtual Re 1 Entertainment Store offers a wide range ofexciting mobile content (including music, videos, games andphotos) and Internet browsing offers all at Re 1 only," thecompany said in a statement.

[caption id="attachment_1039185" align="alignleft" width="380"] Representational image. AFP[/caption]

The store is compatible with over 5,500 mobile devicesincluding feature phones, it added.

Airtel has recently launched video service for Re 1.The company said with such initiatives it continues toleverage the affordable 'Re 1' tag to simplify data servicesfor its customers and encourage the mobile internet experienceamong first-time users across India.

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