Havas Media India makes senior digital appointments

Havas Media India has strengthened its digital portfolio with two key senior appointments.

Sumit Kumar has been appointed General Manager, Mobext, to further establish it in India while SV Sunilkumar joins as Business Head, Digital-Mumbai, whose key responsibility will be to service the existing digital clientele in Mumbai as well as new business development.

Having had eight years of experience in business development, strategic partnerships, product management and corporate sales, Kumar had earlier led the app advertising business at InMobi India.

Sunilkumar, with 18 years media experience, was with Infosys as a Principal Consultant and a part of the core product development team at BrandEdge.

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Speaking on the appointments, Anita Nayyar, CEO, Havas Media Group, India & South Asia, said, "Digital is a focal point for us and these appointments will further consolidate our attempt to offer the latest digital services to our clients. Both Sumit and Sunil are talented and committed digital players - we are glad to have them on board."

"Sunil and Sumit are mandated to entrenching and expanding our 'Digital' footprint in Mumbai and India," added Anurag Bhatnagar, MD-Digital, Havas Media India.

"Mobext not only provides mobile solutions to engage the customer but can also help brands make their sales force more effective with our enterprise solutions - a unique proposition in itself. The profile is a huge challenge and opportunity to create unique experiences and expand the Mobext offering in India," explained Sumit Kumar, General Manager, Mobext India.

SV Sunilkumar, Business Head Digital-Mumbai commented, "As a digital enthusiast, it is always exciting to work with an agency whose mantra is 'Digital at its core'. Havas Media has been on an aggressive growth path and again it is good to be where the action is. I look forward to creating some of this action."