BJP needs to ramp up efforts to counter Cong's bag of dirty tricks

Editors note: This is a comment by a reader named Berliner, that we received in response to the article "Election 2014: Does a high voter turnout mean good news for BJP?" that was published today. As is Firstpost policy, the comment has been lightly edited for language and grammar.By BerlinerA wave is indeed present and to act as if it does not exist is moronic. That said, as far as the current elections are concerned, the high voter turnout is indeed making the current elections stand out, which is better for all concerned. For logic dictates that an unusually high voter turnout, has every time gone against the incumbent with two exceptions, one in Gujarat for Modi and the other, in MP for BJP.Of course no one can presume to know the mind of the voter, most media channels have covered nearly every constituency with the usual question being asked as to who they voted for. And so far, in nearly every constituency with the "bump" in votes, most have declared on prime TV that their vote was for Modi. Of course public assertions or declarations by voters need to be taken with a pinch of salt but it does show one in which direction the "wave" is heading.On the BJP being complacent, this is to an extent true. The BJP should ramp up their marketing efforts even more, given that elections are on instead of just being satisfied with the current efforts.The Congress is certainly not being complacent in their efforts to to retain power at any cost but that for some reason has seen the congress lose its script on account of the sheer desperation on its part. End result: the Congress seems to have started to bank on Pappu strategies like using ten year old tapes of Uma Bharati.And naturally, as with every dumb strategy, it did a smart U turn, and headed back to the Congress camp and sharply bit it in the "u know where".[caption id="attachment_1480865" align="alignleft" width="380"]

BJP flags are seen in this file photo. AFP[/caption]I would advise the BJP to ramp up their efforts, not just in marketing or countering the Congress bag of dirty tricks or countering congress "divide and rule" strategy but to also get their point across to the public as regards what they bring to the table.For as far as most of India is concerned, there's very little that the Congress brings to the table and whatever they do bring, no person in the right frame of mind would even want to look at it, that's the fact. So BJP, Ramp up the efforts.